Prancūzija-Paryžius: Reklamos ir rinkodaros paslaugos

Prancūzija-Paryžius: Reklamos ir rinkodaros paslaugos

I dalis: Perkančioji organizacija

I.1) Pavadinimas ir adresai:

Oficialus pavadinimas: Interfel
Adresas: 97 bd. Pereire
Miestas: Paris
Pašto kodas: 75017
Šalis: Prancūzija
Asmuo ryšiams: Cyril Momplot
El-paštas: c.momplot@interfel.com
Interneto adresas (-ai):
Pagrindinis adresas: http://www.interfel.com
Pirkėjo profilio adresas: http://www.aapc.fr

II dalis: Objektas

II.1.1) Pavadinimas:

Promotion and Information Provision Campaign Concerning Fruit and Vegetables
Nuorodos numeris: MI 22-24

II.1.2) Pagrindinis BVPŽ kodas:

79340000 Reklamos ir rinkodaros paslaugos ;

II.1.3) Sutarties tipas:

Paslaugos

II.1.4) Trumpas aprašymas:

The aim of the information and promotion campaign is to promote fresh fruit and vegetables to Millenials in the EU. The main key message of the campaign is: ‘Fresh fruit and vegetables benefit health, support well-being, are tasty and can be enjoyed with simple preparation at any point during the day’. The programme will consist of a common graphic identity, press and public relations, social media and digital campaign, advertising, communication tools and events. Graphic identity (Lot 1) and actions (Lot 2) will be carried out by the implementing bodies and will be evaluated by an independent evaluation body (Lot 3). The EU program will be developed jointly by the proposing organizations, the implementing body and the evaluation body.

II.2) Aprašymas:

II.2.1) Kitas (-i) šio pirkimo BVPŽ kodas (-ai):

79340000 Reklamos ir rinkodaros paslaugos